Palm Springs Pandemic Pep Up
During the Corona pandemic we thought we’d do our bit to keep the desert community educated and positive, while also adding a little bit of a smile and a pep up all at the same time.
So we developed a series of public service announcement-style social media posts based off of vintage Palm Springs postcards and tourism posters. We adapted them by adding elements such as masks to the characters, a few amusing slogans, and some light hearted headlines to keep people informed of the guidelines for avoiding the spread of the disease.
They proved extremely popular, gaining plenty of attention and a multitude of likes, comments and shares across Instagram, Facebook and Twitter.
(Click any image to enlarge)