Palm Springs Vintage Market
It was an honor to get to work on the desert institution that is the Palm Springs Vintage Market. We came up with a brand new campaign that strongly pushed the difference that makes the market what it is… the tremendous range of vendors and vintage goods set amongst the perfect desert backdrop of mountains and palm trees.
So the “Capture vintage with a view” campaign was born, featuring vintage camera and photo imagery to reinforce the message and further push the retro and fun nature of the monthly markets.
Since we started partnering with the market we further evolved the “capture” campaign, before developing the psychedelic-inspired “Peace, Love & Vintage” direction, and the subsequent retro TV flavored “Re-running the Classics” campaign.
As well as postcards, posters and email blasts, we have continued to incorporate all the campaign messaging into the website we built and maintain. The site also features all the functionality required such as email sign-ups, vendor registration and social links, as well as showcases of the market’s fun retro-style monthly posters (depicted below) and shots from the events themselves. You can see the full site for yourself… PalmSpringsVintageMarket.com
(Click any image to enlarge)